PIM Workshop

Best practice for a PIM integration with Magento

  • Website Akeneo.com
  • Twitter @akeneopim
  • Workshop title: Akeneo PIM Implementation Best Practices
  • Presenter: Sebastien Lieutaud
  • Time: 12:30-4:30


Workshop Synopsis

A Product Information Management (PIM) solution centralizes and harmonizes all of your product information ensuring that it is complete and available to serve not only your Magento site but also other sales channels that may exist. This workshop will focus on Akeneo PIM which is a commercial open source solution based on the Symfony2 framework. Primary topics covered include understanding the main functionality, learning about implementation best practices, integrating with a Magento site, and how PIM can be used to support multiple sales channels and increase conversion rates by ensuring that product information is complete and always available.

About Akeneo

Akeneo is the creator of an open source, enterprise product information management (PIM) platform that radically improves product data and simplifies product catalog management. The tool helps merchants centralize, synthesize, translate, and control the quality of their product information, leading to higher conversion rates, better SEO, shorter time-to-market and lower return rates. The Akeneo PIM solution also makes it possible to scale and customize ecommerce initiatives far more rapidly. The company has operations in U.S., France, and Germany. www.akeneo.com